Social Media Marketing for Luxury & Lifestyle Brands

Strategic social media management focused on brand and business objectives

We develop and manage social media strategies that align brand communication with business goals. Our work covers content planning, creative direction, execution and performance analysis across relevant platforms.

What is included in Social Media Management Services?

Social Media Strategy

Content Planning

Content Calendars

Copywriting

Creative Direction

Reels and short-form video

Carousel and static content

Performance Analysis

Who this is for

When brands come to us for Social Media Management

You post consistently and it has not moved a single business number

Content production is the bottleneck strategy exists, output does not

Your feed looks like your brand but your Instagram Reels look like everyone else's

You are running paid social and burning through the same three creatives

Build options

Instagram Reels, Carousels and Stories

Product in motion, styling, behind the scenes from shoots, founder and designer POV. The format that carries reach for fashion brands on Instagram right now.

0 1

Reels

0 1

Styling guides, collection breakdowns, sizing and fabric education. The format that carries saves, the signal that matters for a considered purchase.

0 2

Carousels

0 2

Campaign imagery, quotes, launch announcements. Lowest reach, highest brand control.

0 3

Statics

0 3

Daily presence, polls, restock alerts, and the link path to product. Where a meaningful share of DM enquiries originate.

0 4

Stories

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How we work

Our Social Media Marketing Process

01

Audit and positioning

Your last 90 days of content against your category, and what is working versus what is habit.

02

Strategy

Content pillars, cadence, and the business objective each pillar serves. A pillar that serves no objective gets cut.

03

Monthly content calendar

Planned and approved ahead of the month, not built the night before.

04

Production

Copy, creative direction and asset production. Shoots run through our content shoot service.

05

Publishing and community

Scheduling, plus Instagram DM and comment management.

06

Performance analysis

Reach, saves, shares and profile-to-site clicks, reviewed against the objectives set in step two.

Related Services

Services that pair with Social Media

Content Shoot

Product photography for PDPs and collections, shot for the templates we build.

Sales Support

Instagram DM enquiries answered and followed up.

Performance Marketing

A store built to hold paid traffic, then the traffic to fill it.

Need help?

Frequently Asked Questions

Do you shoot the content or do we provide it?

Either. Most brands need new assets, which we produce through our content shoot service. If you have a library or an in-house team, we work with what exists and direct what is missing.

Does social media management include DMs and comments?

Yes, community management is included. Sales enquiries arriving in Instagram DMs can be routed to our sales support service if you want them owned end to end.

How do you measure social media ROI for a fashion brand?

Against the objective set at the start, not against follower count. For most brands that means saves, shares, non-follower reach, profile-to-site clicks and DM enquiry volume. Follower growth is an output, not a target.

Do you do influencer marketing?

No. Influencer campaigns are a separate discipline with specialist agencies, and we would rather point you to one than run it badly alongside everything else.